Digital Commons @ Trinity

Eliciting Emotional Attachment: Jordan Brand and College Fan Purchasers, C. K. Harrison, K. Babiak, Jacob K. Tingle, J. R. Dickens, S. Bukstein, Juan Pablo Urrutia, Patrick Kaltenbacher
Jacob K Tingle

Eliciting Emotional Attachment: Jordan Brand and College Fan Purchasers, C. K. Harrison, K. Babiak, Jacob K. Tingle, J. R. Dickens, S. Bukstein, Juan Pablo Urrutia, Patrick Kaltenbacher
School of Business Faculty Research

Transcending Ball and Ballin': Connecting the Jordan Brand and College Football Fans, C. K. Harrison, K. Babiak, Jacob K. Tingle, J. Dickens, W. Griffin, S. Bukstein
Jacob K Tingle

Transcending Ball and Ballin': Connecting the Jordan Brand and College Football Fans, C. K. Harrison, K. Babiak, Jacob K. Tingle, J. Dickens, W. Griffin, S. Bukstein
School of Business Faculty Research