This unit will help students to understand the different components of persuasion through the use of a variety of learning activities. The students will participate in three scaffolded performance tasks that will require them to work alone, in partners and in a group setting. Students will be able to independently use and evaluate persuasive techniques in media. By the end of the unit each student will have created and composed a persuasive letter, a multimedia print ad, and a public service announcement.
Scott, Garrett and Blake, Anne, "How Do You Get What You Want??" (2011). Understanding by Design: Complete Collection. 153.